Archive for the Category ‘Marketing 101’

How To Sell Your Art

How To Sell Your Art

Part of my job when I coach and advise people in the arts is to help them see possibilities they might not see by themselves. That’s really the beauty of coaching – 2 minds working together to bring out the best in a person – whatever goal or outcome they are seeking. Recently I was... Read more »

How to Properly Photograph Your Artwork

How to Properly Photograph Your Artwork

In a recent coaching session, someone asked me if they their art photography represented their actual work. I knew this person’s work (as I have seen the actual physical pieces) and, honestly, they really didn’t do the work justice. That led to my thinking . . . how many others’ digital images of their artwork... Read more »

One Secret to Becoming More Profitable as an Artist

One Secret to Becoming More Profitable as an Artist

There are many, many secrets to becoming more profitable as an artist but a big (and often overlooked one) is your productivity. How much do you actually get done in a day? Or is your time mostly spent spinning your wheels and not really getting focused. And please don’t get the idea that I know... Read more »

You Only Have One Thing to Do

You Only Have One Thing to Do

If you really think about it all we really have is just one thing to do. But somehow we like to create drama and stress with the thought(s) that we are “overwhelmed,” “swamped” and “crazy busy” Now you can take the stance of being a victim of circumstances. That it’s not really you at fault... Read more »

Improve This Billboard

Improve This Billboard

So I have a little advertising question for y’all today. I have been trying to take regular walks (30-45 minutes) daily at lunch not only for the exercise value but also to clear my head, gets some fresh oxygen and just generally relax my mind and let things/creative thoughts bubble up as they may. It’s... Read more »

How to Create Bold Art Goals

How to Create Bold Art Goals

So what’s in store for this coming year? Have you set any goals? Any milestones you want to hit? Anything that would make this year extra super spectacular and mega cool? A lot of people I know don’t even like to think ahead in fear that they will reach too high and then be disappointed... Read more »

What Do You Want to Create?

What Do You Want to Create?

A lot of artist folks I speak to are always talking about what’s happening with them. Things like, “the galleries are not accepting many people,” “the bad economy is happening,” “lot of things are happening in my life now” and on and on and on. The problem with this kind of life is that it’s... Read more »

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